Look in your bin. Go on. Somewhere in there is a flyer which has been painstakingly and lovingly designed in order to get your business. Sad, isn't it.
"What I'd like to do today is grab a cup of coffee, put my feet up and read five unsolicited glossy brochures about services and products I'm managing perfectly well without." That quote is made up because no one has ever said that. Let's give your potential clients something that will actually get them talking about you. Let's go even further and give them something that will actually get them contacting you.